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To Build Optimal Daily Chemical Ecology, KEYWA Held the Industry Forum with PCHi

  From February 26th to 28th, the 12th China International Personal Care and Homecare Ingredients Exhibition (PCHi) was held in Guangzhou Poly World Trade Center Exhibition Hall. As the leader of global industrial resources integration platform, Guangdong KEYWA Chemical Trading Center Co. Ltd. (hereinafter referred to as KEYWA) once again showed stunningly, and became the “king of popularity” booth. Its innovative concept was very popular during the exhibition.

  The “King of Popularity” Booth on PCHi
  "On PCHi exhibition, KEYWA’s booth is always bustling every year",after witnessing wide popularity during the exhibition, one of the exhibitors could not help exclaiming.
  It's not difficult to be popular for a while. But being popular every year shows KEYWA’s concept of continuous innovation and the pursuit of extreme ingenuity.

  In addition to the remarkable booth design and on-site activities, it is more desirable to see KEYWA’s core products of this exhibition. KEYWA not only has the advantageous raw material shopping mall, but also launched "Daily Chemical Front Line", " Daily Chemical Alliance", "Beauty Plus" and other products.

  Among them, "Daily Chemical Front Line" is a platform to provide professional information support for the industry, relying on KEYWA’s Big Data Platform and professional global operation center. It provides industry professionals with many services such as exclusive membership services, market customized services, daily chemical testing services, technology customized services, registration for industry activities and so on. The "Daily Chemical Alliance " will aggregate demands and provide enterprises with precise resource allocation services, such as capital, supply chain, brand and other resources, to empower their life cycle. The “Beauty Plus” is an integrated marketing service platform for daily chemical supply chain, which includes four core modules: IP network traffic, brand and products, channel integration and marketing services.
  Build a Better Daily Chemical Ecology with Inheriting and Support
  On February 26, KEYWA called for building a better daily chemical ecology and got positive response from the industry on the forum of "Cross-border Focus, Creating a Better Daily Chemical Ecology". This forum was jointly organized by KEYWA and PCHi Cosmetics Industry Annual Conference.
  In the market competition, we should think “from the customer” first. Also, we need to think about how to create better value for the customers, provide better services, and develop better products, etc. Only in this way can the company survive and develop for a long time.
  Based on this concept, KEYWA came up with the B2P model focusing on customer needs, and committed to building a platform and an ecosphere, which is also known as the " daily chemical optimal ecology".
  Under this background, KEYWA has established its three-network strategy of "Interconnected Trading Network, Industrial Collaboration Network and Resource Sharing Network". On the mature basis of "Interconnected Trading Network", the module of raw material trading, KEYWA has further developed the other two networks. After continuous exploration, KEYWA finally launched three products, including "Daily Chemical Front Line", "Daily Chemical Alliance", and "Beauty Plus". KEYWA generates power from data, resources and markets, to enable the industry, help with innovation, incubate high-quality enterprises and drive the market.

  Hundreds of elites from different organizations attended this forum, including China Cleaning Industry Association, Chinese Marketing Association of Universities, Sequoia Capital, Yayuan Biotechnology, Vitargent, Fish Testing, Ergeng Media and Wuer Digital Marketing. The participants focused on topics of cross-border strategy, innovative technology and digital construction under the interconnection of daily chemical industry. They discussed the development plan with authoritative daily chemical experts, high-tech enterprises, financial institutions, media organizations and other guests.
  Link: PCHi, China International Cosmetics, Personal and Home Care Products Ingredients Exhibition. It’s a top professional event in China. It provides a "point-to-point" one-stop communication platform for all parties on the latest market trends, technological innovation, technological development and international regulations.
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